Case Study on Strategic Management of Global Companies

slip learn on strategical prudence of Global Companies1.1 What atomic number 18 the key differences between the two accounts of Hondas entry into the US merchandise place?2The first oddball is narrated by The Harvard Business School base on the Boston consulting (BCG) Report whereas the here and now eccentric person, An Insiders Account of Hondas Entry into the US Market is a direct narration recorded by Richard Pascale.The BCG continue explains on the Honda Company as a matured calling and a mix of its competitors in the US. As affirmed in the case Hondas competitors were Harley-Davidson, BSA, Triumph, Norton, and Moto-Guzzi. Whereas, the second case enlightens how the familiarity initiated from scratch and its journey through the difficult whiles.Richard Pascales word explains the challenges that the company went through during its commencement, such as difficulty in acquire funds treatment of the motorcycle dealers was discourteous, while in the BCG article no cha llenges were mentioned.The BCG report emphasizes more on the Hondas in-depth research and development department for warrant having more provide as said in the article, the RD was staffed with 700 designers/engineers, increase in the production level as a result more investiture in the RD department. While the second case doesnt explain anything with regard to the research and development since it is winning the blood line at an initiative level.The BCG report highlights heading grocery store in general whereas the second article explains target trade in details as said in the case, the company chose Los Angeles as the location whereby their target market consisted of second and third generation of Japanese community.Richard Pascales article clearly identified the companys products offered to the market as stated in the article the products were 50cc, 125cc, 250cc and 350cc machines while in the first essay explains the general overview of the companys products.1.2 wing A ND BIBLIOGRAPHYHerbert Rotters former Goldwing page former Yamaha Virago 1100 page, Personal Homepage, Honda Motorcycle 350 CB delineationhttp//www.porzellanpuppen.at/hpbikes/bikeenglish.htmelectronic Source Cover Page ImageGreenwich University eat Work The Honda Effect, representative Study Scenario.CASE involve 2- LAURA ASHLEY2.1 comprise Laura Ashleys stakeholders using a originator/interest matrix.4Stakeholders are individuals, groups or organizations who are affected directly or indirectly by organizations goals, objectives, actions and policies.5Stakeholder compendium is a tool physical exercised to al showtime the stakeholders and investigate their needs as they are the ones who are concerned with the actions taking place within the organization. The aim of this depth psychology is to name the stakeholders interests, concerns and manage relationships with them.The method used to access stakeholders is Mendelows Stakeholder Matrix which has two dimensions Power an d Interest with tetrad quadrants.6Interest talks about the stakeholders concern towards a cast off whereas effect talks about the apply over the project.InterestMinimal causal agency people who need to be observed without boring them with unnecessary communication. cumber Informed people who need to be informed sufficiently, talked and make certainly that no major issues take place. They can help with the developing the project details.Keep Satisfied people who need to be unshakable easy-provided with nothing much that would bore them whilst comprehending of the assignment.Key Player- people who must be associated and satisfied with the efforts made.7Laura Ashleys stakeholders are Analysts, London Stock Exchange Market, Malayan coupled Industries (MUI) coverholder Dr. Khoo, Customers, Government and Suppliers. It is necessity that the stakeholder management should be conducted so as to know each stakeholders level of power and interest a wide with their partake on t he company. However it is sometimes difficult to locate all companys stakeholders in one frame as in the case of Laura Ashley.Beneath is the flurry, of the Stakeholder Map showing the strategies that are applied for Laura Ashley.Interest2.2 extension phone AND BIBLIOGRAPHYVintage veracity Adoring all things vintage, retro and plentyright quirky Laura Ashley logotype Imagehttp//vintageverity.wordpress.com/2008/02/27/cath-kidson-v-laura-ashley/Electronic Source Cover Page ImageBusiness Dictionary, An Ask.com Service, explanation of Stakeholderhttp//www. assembly linedictionary.com/definition/stakeholder.htmlJohnson et al, 2009, fundamental principle of dust definition of Stakeholder, 1st edn, page 90.Wikipedia, October 16, 2008, Stakeholder abridgment, Wikipedia Encyclopedia,http//en.wikipedia.org/wiki/Stakeholder_analysisBaBou, a just now 9th, 2008, Leadership Champions, What is Stakeholder Analysis? Part 1 Definition and aim of Stakeholder Analysis,http//leadershipcham ps.wordpress.com/2008/03/09/what-is-stakeholder-analysis brainiac Tools Essential Skills for an excellent career, Winning Support for your Projects, Stakeholder Analysis Mendelows Stakeholder Matrix,http//www.mindtools.com/pages/article/ refreshingPPM_07.htmBaBou, present 10th, 2008, Leadership Champions, What is Stakeholder Analysis? Part 2 Mendelows Stakeholder Matrix,http//leadershipchamps.wordpress.com/2008/03/09/what-is-stakeholder-analysis/Greenwich University line of merchandise Work Laura Ashley, Case Study ScenarioCASE STUDY 3- APPLYING A BALANCED SCORECARD3.1 What arguments would you use to persuade an organization to adopt the fit notice approach?9A fit placard (BSC) is a tool that is used to measure a companys business activities in relation to its vision along with its strategies. It provides managers a complete familiarity of the business performance.10Figure 1Usually when organizations measure performance, it is the pecuniary area that is apt(p) more attent ion while the rest of the aspects are not interpreted much into consideration. It is therefore important that organizations should pursue in using the equilibrate scorecard.11 infra are some of the benefits which the organizations will gain.One of them cosmos a source of direction since it guides the management as well as helps identify what needs to be measured in order to accomplish organisational goals which will in return act as a belligerent advantage for the firm.With equilibrize Scorecard, firms are adapted to determine both(prenominal) financial as well as non-financial measures. As said in the case study, the balance scorecard was to combine three naked as a jaybird sets of measures with the customary financial ones, embracing the customer, learning and growth, and internal issues such as quality return and be control.balance scorecard allows firms to develop as well as combust so as to align new organizational strategies, as said by Mr. Hofmeister in the case st udy, it gives us make crack and better alignment (between all operating units) and emphasises attention on whats important and on results.Through the balanced scorecard, organizations are able to the compare past implement in order to improve its performance which will help betoken what will happen in the future.Although the growth of practicing balanced scorecard is slow, except many organizations find already expected and are applying it.3.2 REFERENCE AND BIBLIOGRAPHYBusinessballs.com, match Scorecard Kaplan and Nortons organizational performance management tool Balance Scorecard Imagehttp//www.businessballs.com/balanced_scorecard.htmPapaers4You, Guide on How to write University Essays, subscriber linework, Assignments and Dissertations Definition of match Scorecard, 2002-2007,http//university-essays.tripod.com/balanced_scorecard.htmlBusiness knowledge Source, What is a equilibrise Scorecard, and what does it watch to do with manufacturing? Definition of equilibriz e Scorecard,http//www.businessknowledgesource.com/manufacturing/what_is_a_balanced_scorecard_and_what_does_it_ charter_to_do_with_manufacturing_023647.htmlAli, Md. Mohobbot, The Balanced Scorecard (BSC) A Critical Analysis,http//eprints.lib.okayama-u.ac.jp/1391/1/18_0219_0232.pdfQueensland Government, Southbank Institute of Technology, Strategic goals Balanced Scorecard Framework Image http//www.southbank.edu.au/ set/about/ bodily/mission.aspBalboa, Jun 26, 2005. ECheat Porters fin Forces, grade chain, Balanced Critically evaluation of Porters five forces, set Chain Analysis, Balanced Scorecard profits of Balanced Scorecard.http//www.echeat.com/essay.php?t=27147Business Knowledge Source, What is a Balanced Scorecard, and what does it have to do with manufacturing? Benefits of Balanced Scorecard,http//www.businessknowledgesource.com/manufacturing/what_is_a_balanced_scorecard_and_what_does_it_have_to_do_with_manufacturing_023647.htmlPartnering to Success, The Balanced Scorecard Benefits from using the Balanced Scorecard,http//www.thebalancedscorecard.com/benefits_bsc.htmAli, Md. Mohobbot, The Balanced Scorecard (BSC) A Critical Analysis Benefits of Balanced Scorecardhttp//eprints.lib.okayama-u.ac.jp/1391/1/18_0219_0232.pdfBeverly Dianne Calhoun, Oct 19, 2004, Using the Balanced Scorecard to Determine incarnate data Needs Benefits of Balanced Scorecardhttp//www.designbydi.com/documents/BalScrCrd.pdfGreenwich University Course Work Appling a Balanced Scorecard, Case Study ScenarioCASE STUDY 4- FIAT REBIRTH OF A CARMAKER4.1 Using the information in the case study undertake a turn out analysis of purchase order at the time of Sergio Marchionnes appellative and suggest how a SWOT analysis in 2008 may differ.13SWOT analysis is used for scanning an organization (internal factors) as well as its surroundings (external factors). The internal factors include strengths(S) and weaknesses (W) while the external factors include opportunity (O) and threats (T).14 SWOT ANALYSIS FOR FIAT GROUP AUTOMOBILESBelow is a table showing SWOT Analysis before the year 2004.Strengthsweaknesses Fiat offered secern products. That is it provides the market with a course of cars. The companys hierarchy line was long devising it more bureaucratic. Fiat cars were viewed as a quality chump. It lacked well demonstrable core competence lending to ugly and unstylish cars. The company was well reputed. It needed to maintain its debts. Ability of manufacturing small cars. Licensing agreement with Bosch for financial keep up in exchange with the diesel motor motor technology that Fiat had.opportunitiesThreats Fiat had a chance of wining the market parcel of land from rivals. Competition with existing auto expeditious firms. The market is ready to accept the new and stylish cars. Partnership agreement with normal Motors for giving it them the right to sell its cars. find of employing new members to the Fiat family. tabulate 1Below is a table showing SWOT An alysis after the year 2004.Strengthsweaknesses Distinctive competence of designing low cost equivalent four-cylinder engine. Limited imaginations. Using technology by means of information processing system for simulation. Lack of knowledge with regard to ingress new markets. For example the Chinese market. Producing new and stylish car designs. Drop in the market share. emulous advantage of cutting down time to reach the market. Declined performance of the company since Fiat only sold 2000 cars in china, India and Russia. Fiats cars are exploited to have relative fuel efficiency. It is the first carmaker to put forward diesel engines that met the so-called Euro 5 fuel standards.opportunitiesThreats Winning the market share. competition of potential new competitors. Expanding product line with new and innovative stylish cars. Rivalry with existing competitors such as VW and PSA Peugeot Citroen. Entering into joint take a chance for instance, with companies like SAIC (China) and TATA (India). Adverse demographic. For insistence Russian market is it ready to accept the cars offered to them? Entering new geographic markets such as Brazilian, China, India and Russia. Challenge in controlling quality of the car brand. Fiat cars expect to have inflict average emissions than any early(a) competitor cod to its fuel efficiency. Risk of employing new members to the Fiat family.Table 2Comparing SWOT analysis before and after 2004The company is able to increase its growth by entering new and emergent markets. As said, Fiat is expecting to have its gross revenue from different areas such as outside Western Europe, China, India, Russia and soon surpass Germany.Fiat will also be able to increase sales along with its market share whereas before 2004, its sales were dropped market share had declined and a lot of debt was to be paid.With introduction of technology, new stylish cars were offered to the market with reducing time at development area so as to start the pr oduction as soon as possible.The firm was able to rectify slip ones minds that it made earlier. For example the licensing agreement with Bosch in exchange with the diesel technology that Fiat had.Below is a table showing a comparison between the two SWOT Analyses.20042008 Sales were dropped, Market share declined and a lot of debt was pending to be paid. Sales along with its market share increased. Fiats core competence had ceased. Developed new competences such as designing low cost equivalent four-cylinder engine, usage of technology, cutting down time to reach the market, relative fuel efficiency, put forward diesel engines. Mistake of licensing with otherwise companies in order to support their finances in exchange with their ability. The firm will not repeat the very(prenominal) mistake of licensing hence it will protect its rivalrous advantages. The companys hierarchy line was long making it more bureaucratic. The hierarchy line had become shorter making it less(prenominal ) bureaucratic allowing the process to be smooth.Table 3By 2008, well-nigh of the weaknesses had been reduced due to the rearrangement of the organizational system however, at the same time a lot of improvement has been made. Therefore in order to develop, it is intrinsic that the company takes many risks, as done by the Fiat root word Automobiles, since it is through this, the company has reached where it is now.4.2 REFERENCE AND BIBLIOGRAPHYLegendarydevils, Thread 140 Fiat Cars Wallpapers, Fiat Cars Imagehttp//www.legendarydevils.com/english/2173933-140-fiat-cars-wallpapers.htmlQuick MBA Knowledge to Power your Business, Strategic caution Defining SWOT Analysis.http//www.quickmba.com/strategy/swot/Marketing Teacher Est 2000, Lesson SWOT Analysis, Definition of SWOT analysis.http//www.merchandisingteacher.com/Lessons/lesson_swot.htmGreenwich University Course Work Fiat Rebirth of a carmaker, Case Study Scenario.CASE STUDY 5- THE PROFITABILITY OF UK RETAILERS155.1 wont the ind ustry analysis framework to explain the profitability of the main supermarket irons in the UK.Analyzing profitability of any Industry is done through The quintuple Forces Model that was put forward by Michael Porter. Beneath is a telephone number of the model.16Figure 117Below is an industrial analysis showing the profitability of the main UK supermarket chains.SUPPLIERSdicker power of the suppliers is mortified since British firms have command over their suppliers. As said in the case British firms are more experient and more skillful in their acquire power to extract better terms from suppliers.BUYERSCustomers bargaining power is also Low since the supermarket groups have control over them. As said in the case The UK groups exert wide buying power by utilizing the oligopoly power to impose a higher(prenominal)(prenominal)-than-normal equipment casualty on their customers.RIVALRYThe competition between existing supermarkets is extremely high, due to the fact that there are many groups within this industry which have similar products / services.SUBSTITUTESThreat of substitutes is high as customers can switch to other shops instead of going to the supermarkets since they might be charged with a higher legal injury as compared to other shops providing similar products at a impose toll. Secondly, the suppliers could also switch to other firms rather than the British supermarkets due to the buying power exerted by the supermarkets.THREATS OF NEW ENTRANTSWith lots of competition, threat of new entrants is relatively high, since the industry is more profitable in UK. At the same time, UK groups have barriers that cause difficulty for new competitors to enter the industry. Some of them being diligence of IT in their logistics, Lower Labor costs and High own-label penetration.Reference listingCarpenter, M, Bauer, T, Erdogan, B, Flatworld Knowledge, Principles of guidance Developing strategy through External Analysis Porters Five Forces Analysis of Mar ket Structure. Imagehttp//www.flatworldknowledge.com/pub/1.0/principles-management/29047web-29047BUS 2700 Business Driven info Technology, chapter 2 Identifying rivalrous Advantages The Five Forces Model Evaluating Business Segments. The Five Forces Model. Imagehttp//bus2700-spring08.blogspot.com/2008/01/chapter-two-identifying- warring.htmlGreenwich University Course Work The Profitability of UK Retailers Case Study Scenario.Tutors notes on Industrial Analysis Five Forces ModelService design is one of the key resources that Novotel has, making it valuable. It includes the layout of the hotel allowing the customers to easily access the public spaces such as bars and restaurants.statistical distribution systems are attained by respectable relationships with distributors. Novotel has achieved to operate in both individual and corporate business as well as waste markets.Firm infrastructure and ProcurementNovotels relationships with partners develop a strong alignment creating a valuable asset to the organization. Its efficiency allows delivering both economies of scale and background signal making it rare and difficult to result.Staff retention is the most essential resource required in this industry. To retain and motivate, is a challenge Novotel was competent to do, thus reducing staff turnover through staff exchanges resulting to valuate creation.Standardization in all the locations worldwide is another benefit that Novotel has allowing the staff to understand basic functions. This technique is valued and rare.Novotels Multi-skilled staff cooks an exceptional resource and is most valued. The skills given to them during the training makes them capable of doing multiple tasks.Most of the capabilities discontinue to be temporary competitive, since the industry is such that many competitors can imitate most of the capabilities and resources that the Novotel hotel has, directly or indirectly. Hence Novotels most sustainable competitive advantages are ob taining and retaining its multi-skilled staff that can work flexibly as well as having good relationships with suppliers.Reference listtophotelsphuket.com, Top Hotels in Phuket, Thailand, Novotel Hotels and Resorts Novotel logo Imagehttp//www.tophotelsphuket.com/hotels/novotel-hotels-phuket.htmApplying the VRIO Framework An Overview VRIO Analysis.http//academic.udayton.edu/DianeSullivan/Other%20Helpful%20Files/Applying%20the%20VRIO%20Framework.docAbraham Z. et al, Pacific Lutheran University School of Business, Vodafone Strategic valuation VRIO Analysis, 2007.http//www.plu.edu/vennataj/doc/vodafone.docScott Gallagher, 2004 Why do firm performance differ? inbred Analysis VRIO Analysis Updated on 1st Nov 2007,http//falcon.jmu.edu/gallagsr/WDFPD-Internal.pdfGreenwich University Course Work The Novotel Value Chain Case Study ScenarioTutors notes on VRIO AnalysisCASE STUDY 7- THE LEVISS PERSONAL PAIR PROPOSAL7.1 What position in the market does Levis prosecute (use the strategy cloc k to characterize its position)?21Bowman derived the strategic clock into four quadrants, having eighter dimensions namely No fill, Low price strategy, Hybrid, Differentiation, Focused differentiation, Increased price / Standard value, Increased price / Low value, Standard price/ Low value. The clock is compared in terms of Perceived Price and Perceived Benefit or Added Value as shown below.By using the strategic clock, Levis business environment is positioned to be in the fourth category which is the Differentiation. This is because Levis offers a variety of products that have added value as well as a agiotage price meagerly higher than the normal in order to adjoin the consumers needs.Levis products have Quality, Brand Image and Product Design and as a result creates Price pension, Customer Loyalty, giving the company a competitive advantage against its competitors.Due to Levis brand recognition and loyalty, its price offered is also slightly higher than its rivals therefore prevents itself from entering the price- ground competition. As said in the case Due to brand recognition and loyalty they did not enter into price based competition thus controlling reasonable price premiumLevis also provides a wide range of products such as pants, shorts, skirts, jackets, and outwear. As said in the case while blue jeans remain the companys mainstay, the San Francisco based company also sells pants made of corduroy, twill and various other fabrics as well as shorts, skirts, jackets, and outwear.With a premium price, along with its strong brand name, Levis has been able to position itself in the differentiation category, resulting into value-added products, hence gaining higher profit margins.7.2 REFERENCE AND BIBLIOGRAPHYFeed the Interns A Daily Bite, Thursday, August 12th, 2010, Levis arent further for dads anymore? Levis Logo Imagehttp//feedtheinternsblog.blogspot.com/Electronic Source Cover Page ImageDagmar Recklies, April 2001, Literature by David Faulkner and Cliff Bowman, The Management.de The Essence of Competitive Strategy, The Strategic time Strategies on the basis of price and value Differentiation strategy.http//www.themanagement.de/ressources/Strategy%20Clock.htmStrategy Explorers, Bases of Competitive Advantage The Strategy Clockhttp//www.strategyexplorers.com/whitepapers/Do-you-have-a-competitive-strategy.pdfZanthus Corp. 2007 Business Strategy Bowman, C. and Faulkner, D. Competitive and bodily Strategy Irwin 1996 Bowman Strategy Clockhttp//www.zanthus.com/databank/strategy/business_strategy.php?asprGreenwich University Course Work The Levis Personal Pair Proposal Case Study Scenario.Tutors notes on VRIO AnalysisZanthus Corp. 2007 Business Strategy Bowman, C. and Faulkner, D. Competitive and Corporate Strategy Irwin 1996 -Bowman Strategy ClockImagehttp//www.zanthus.com/databank/strategy/business_strategy.php?asprCASE STUDY 8- THE VIRGIN GROUP8.1 Does the staring(a) sort, as a corporate get up, add value to its busi nesses? If so how?24According to Johnson et al, Corporate parenting is the level of management above that of the business units, and therefore without direct interaction with buyers and competitors. (Johnson et al, 2009, p.172). Below are some of the areas through which the staring(a) stem corporate parent adds value to its businesses.First the corporate parent has added value in establishing a strong brand name such as being a consumers champion through which barriers to entry could be overcome. Virgin is a reputed and well known brand in the market, thus enabling it to puff up itself in static markets.In addition, the Virgin Group has a good resource management team. Branson together with his expertise and experienced team, review business proposals every week, out of which, appropriate prospects that match with the Virgin brand are then discussed. This enables Virgin to identify industries as well as institutionalize markets in which to enter.Moreover, the corporate parent a ssists in reducing organizational risks by entering into many joint ventures. Through these ventures Virgin, is able to penetrate new or untapped feasible markets allowing it attain low costs as well as expansion.Furthermore, Virgin Groups management style and leadership system is decentralized providing its managers with flexibility in decision making. Branson is mostly involved when it comes to marketing and promotion.In terms of innovation, the brand name itself tends to invite like given(p) partners to venture new markets thus allowing innovation and differentiation.Indeed, Virgin Group as a corporate parent adds value to its business by forever and a day trying to venture untapped markets and manage the business in a liberal way.25As said by Andrew Campbell et al, Fit between a parent and its businesses is a two-edged sword a good fit can create value a bad one can destroy it. (Thompson and Strickland, 2004, p.290)8.3 REFERENCE AND BIBLIOGRAPHYRotty Seinfeld, Downtown Pets nyc dog services for lower Manhattan, Virgin founder Richard Branson on Charity and Dire Straits, Thursday, October 11th , 2007 at 745am Virgin Group Imagehttp//nyc_dog_blog.downtownpet.com/2007/10/virgin-found-richard-branson-on-charity.htmlElectronic Source Cover Page ImageJohnson et al, 2009, Fundamentals of Strategy Corporate Parenting, 1st edn, page 172Rob Abdul, WSI Case Study Virgin Corporate Strategy, Value Adding by Corporate Parenthttp//www.robabdul.com/the-virgin-group-case-study.aspThe power of the Corporate Parent Outlinehttp//www.business.stir.ac.uk/teaching/Business%20Studies/Units/Autumn/StrategicManagement/4027Role%20of%20the%20corporate%20parent.ppt257,1,The grapheme of the corporate parentExploring Corporate Strategy The Virgin Group.http//esecourses.com/cfincase.pdfScribd.com, Corporate Parenting Fundamentals, February sixteenth 2009, Corporate Parenting Style Supported its Strategic Implementation?http//www.scribd.com/doc/12456190/Corporate-Parenting-Fundme ntalsGreenwich University Course Work The Virgin Group Case Study Scenario.Tutors notes on Corporate ParentingThompson and Strickland, 2004, Strategic Management Strategy and Competitive Advantage in diversify Companies, Quotation on Corporate Parenting. 13th edn, page.290Greenwich University Course Work The Virgin Group Case Study Scenario Flow chart of the Virgin GroupElectronic Source- ArticleCASE STUDY 9- EXTENDING THE easy BUSINESS lessonHow would you characterize easyGroups growth strategies in terms of Ansoff matrix?28Ansoff matrix is a tool used by the organization to establish growth strategies that focus on its product as well as market growth. It is divided into four quadrants namely Market penetration, Market development, Product development and Diversification.29Below are the growth strategies used by the easyGroup. actual ProductsNew ProductsExisting MarketsMarket PenetrationProduct knowledgeNew MarketsMarket DevelopmentDiversificationeasyGroup penetrates its marke t by providing best services at low price thus attaining customer satisfaction and loyalty. As a result, companys market share increases. . For example, easyJet provides its customers with affordable services through various strategic campaigns and promotions. Additionally, easyCar rents brand new A-Class Mercedes cars at a lower price reflecting easyGroups brand. It has also open pick-up and drop-off areas nearer to the car parks by means of mobile vans.Moreover, easyGroup develops its products by either modifying or getting into new businesses within the same market. For example, the group expanded easyinternetcafe services by setting up smaller Points of Presence (PoP), within existing enterprises, example McDonalds, Burger King, and Subway.Furthermore, easyGroups market development involves go existing products to new markets. The easyGroup is planning to extend its easyinternetcafe through franchising involving store establishment, topical anaesthetic marketing and store ma intenance as well as entering into international markets such as in US. For the case of easyCar, the group aims to expand its sites from 50 to 80.easyGroups diversification strategy enables it to increase its scope, by providing new markets with new services not only in the airline industry but also in other industries. For example easyGroup launched new ventures such as the easyCar, easyValue as well as easyMoney, and is now planning to enter into the picture show industry. Thus, the company experiences unrelated diversification strategy.9.2 REFERENCES AND BIBLIOGRAPHYeasy.com more value for less, The portal site for all easyGroup companies, easyGroup logo Imagehttp//www.easy.com/Quick MBA Knowledge to Power your Business, Strategic Management Ansoff Matrix Definition of Ansoff Matrix.http//www.quickmba.com/strategy/matrix/ansoff/Marketing Teacher, Est 2000, Ansoff Matrix training for Growth Definition of Ansoff Matrixhttp//www.marketingteacher.com/Lessons/lesson_ansoff.htmtu tor2u, Ansoff product/ market matrix Definition of Ansoff Matrixhttp//tutor2u.net/business/strategy/ansoff_matrix.htmuniversity essays tripod, Guide to write university essays, course works, assignments and thesis Ansoff Analysishttp//university-essays.tripod.com/ansoff_analysis.htmlCustom essays from Degree Essays Business Essays Easy Group Study, Strategic Direction Ansoff Matrix of easygrouphttp//www.degree-essays.com/essays/businessessays/easy-group-study.phpGreenwich University Course Work Extending the easy Business Model, Ca