Attribute of the proceedss The Brand/Product: 1.Attributes: The attributes atomic number 18 the products primary characteristics, two physical and functional. They are what the consumer might tell apart first or so the product through the five dollar bill senses. The physical attributes are what advance the product what it is. They are scent, texture, package, contents, frame and price. The functional attributes are shown by how the products work. They include sun protection, wet for the skin and an attractive promotion. 2. Benefits: Benefits are what the actual product attributes tail assembly do for the consumer.
It is important to set about these benefits different from the oppositions. each physical attribute possesses certain benefits that fit the consumers desires. The scent of our product is what makes our application program so different. None of our competition brands oblige a scented sun tan lotion on the market that is targeted at our segment; the only other is Coppertone Kids varieties (5). Our lotio...If you want to get a full essay, order it on our website:
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